The Secret of Agerasia

A leading brand in skincare by herbal science and technology

Brand Story

ANNABELLE Show Respect To Anna Leonowens

British Anna was hired as private teacher for royal Thai families in 1960s and her student was the famous King Chulalongkorn (Rama V). Anna brought advanced culture and open mind to the then closed and primitive Thailand, influencing her student in completing the most well-known revolution aiming at self-independence and innovation for wealth in Thai history. Under the effect of westernized study from Anna, the royal guards college set up by Rama V was the later notable Chulalongkorn University. 

Anna has been teaching for over three years for royal Thailand and was closely associated with royal nobles. She recorded significant information on the social, cultural, life, health maintenance and other aspects in mysterious Orient. In 1870 she published autobiography Private Teacher for Siam Royals which was spread very quickly in Europe and America. In 1944 it was adapted into the bestseller Anna and Siam King, which was blueprint for movie The King and I and Anna and the King.

ANNABELLA, a leading Thai brand for skin-care by herbal science and technology is dedicated to be an epoch-making and borderless rising star in Thai makeup and opens a new scientific phase for green Thai makeup. Based on famous Thai herbal skin protection, ANNABELLA selects advanced scientific skin-care ingredients in Europe and America and creates an epoch-making and borderless skin-care gala with perfect combination of essence in the East and West. 

Brand History

Thai VERYMWL company was one of the founders of ANNABELLA brand and was established in Thai calendar 2553 (Gregorian calendar 2010). This company was one of the earliest local Thai brands and now gradually developed from a small skin-care R&D company into the current famous benchmarking company in Thailand over the past five years.

In 2014, China established close partnership relations with ASEAN countries and eliminated import and export tariff on cosmetics. Since there, Sino-Thailand trade and cooperation developed rapidly. At end of year 2014, guided by spirit of innovative R&D and trans-regional cooperation, Thai ERYMWL company cooperated with Chinese start-up ANNA. With strong support of three top notch technological experts with over eight years' R&D experience on skin-care and combination of latest and safest ingredients across the world and ancient and mysterious herbal skin-care in Thailand, ANNABELLA series products which really meet with skin-care requirement for Chinese and Thai people were launched.

ANNABELLA is focused on skin damage and sensitive problems and its core capability is skin repair and also with moisturizing and hydration, soothing and anti-sensitivity function.

ANNABELLA with excellent quality can enhance self-healing and anti-aging function of the skin and soothe the skin in a deep level back to its healthy state.

ANNABELLA, a leading brand in herbal scientific skin-care, can provide most fundamental skin preservation and caring and is most suitable for daily regular use.

Thai ANNACLAN SKINCARE brand company is in charge of unified operation of ANNA series brand. In the future, brand strategies will be adopted. ANNACLAN will develop at least three subordinated series products to gradually improve its product series and application range, among which ANNABELLA angel and Alga series, ANNABABY children series, ANNALADY advanced function series and ANNADUKE men series will be included.

R&D and manufacturing in our company is absolutely in conformity to international standards. Clients from over five nations and regions worked as our local distributors, such as China (mainland), HK, Macao and Taiwan, Laos, Philippine, Vietnam and other countries and regions, broadening our skin-care influence in Asia-Pacific regions.

Brand Vision: continuous innovation, perfection, quality assurance, market demands-oriented, brand localization, internalization